The perfect rub to use with our Rodeo BBQ Sauce, The smokiness without charcoal is magic from adding powdered coffee beans roasted by our favorite source, Uncommon Grounds in Burlington. The caffeine helps the flavors from the herbs and spices delve deep into the meat. Rice bran oil helps keep all the volatile aromatics from evaporating. Remember to turn your meat at regular intervals for more even doneness and allow the meat to rest to equalize the temperature, inside and out, before serving.